Two areas of expertise, one combined strength
At Genson , we Genson through two business units that complement each other. From the propagation of high-quality plants to the production of fresh soft fruit, together we ensure quality, continuity, and growth throughout the entire supply chain.
The foundation for successful cultivation
Genson Plants specializes in the development and propagation of robust strawberry and raspberry plants. With a focus on quality, uniformity, and reliability, we provide growers with a solid foundation for successful cultivation.
Top-quality fresh soft fruit
At Genson Fruits, everything revolves around taste, quality, and consistency. We grow strawberries and raspberries using modern cultivation methods and with a focus on sustainability. The result: flavorful fruit, reliable deliveries, and consistent quality that meets our customers’ highest expectations.
About Genson
Genson an internationally active organization in the horticultural sector, where passion and craftsmanship come together. From our roots as a family business in Brabant, we have grown into an organization focused on the development, cultivation, and supply of high-quality strawberry and raspberry plants, as well as fresh soft fruit.
We combine modern cultivation techniques with in-depth knowledge of the crop and the supply chain. Sustainability and continuity play a central role in this, and they form the foundation of our decisions and approach. Working closely with customers and partners, we build long-term relationships based on trust and commitment. Our people make the difference: driven professionals who collaborate on smart and forward-thinking solutions. This keeps us constantly moving forward, with a focus on quality, innovation, and a healthy future for the sector.
Together, we make a difference
Collaboration is at the heart of everything we do. Our values—“Together we care,” “Together we do,” and “Together we grow”—guide the way we work: with care for one another and our community, a practical approach, and the ambition to improve every day.
Together we care
Together we do
Together we grow
Together we care
We look out for one another, for our plants, and for the environment in which we work. It all starts with paying attention: to quality, to safety, and to the people around us. We believe that good work starts with a solid foundation, where everyone feels seen and valued.
We take responsibility for what we do and how we do it. This means that we use our resources wisely, prioritize sustainability, and always strive to create a work environment centered on respect and engagement.
Together, we are creating a place where people feel at home and where we are working to build a healthy future.
Together we do
We’re a hands-on team. We roll up our sleeves and get the job done. With a practical approach and a clear focus, we work together every day to achieve the best results.
A deal is a deal. We can count on each other and take responsibility for our work. By working well together and supporting one another, we ensure that everything runs smoothly—from planning to execution.
We focus on solutions and keep moving forward. That’s how we make a difference together, day in and day out.
Together we grow
Growth is at the heart of everything we do. It’s in our plants and fruit, in our people, and in our organization. We believe in personal development: constantly challenging yourself, learning new things, and moving forward.
We invest in knowledge, collaboration, and innovation. By sharing experiences and learning from one another, we get a little better every day.
Together, we are building the future—step by step, with a focus on quality and trust in one another.
Together we care
Together we care
We look out for one another, for our plants, and for the environment in which we work. It all starts with paying attention: to quality, to safety, and to the people around us. We believe that good work starts with a solid foundation, where everyone feels seen and valued.
We take responsibility for what we do and how we do it. This means that we use our resources wisely, prioritize sustainability, and always strive to create a work environment centered on respect and engagement.
Together, we are creating a place where people feel at home and where we are working to build a healthy future.
Together we do
Together we grow
Our strength in numbers
60+
Years of experience
Experience in young plant and soft fruit production
20+
Locations
Both in the Netherlands and abroad
50+
A million plants
We supply professional growers worldwide every year
365
Days
We grow top-quality fruit year-round
Careers at Genson
Working at Genson working in a dynamic and growing organization where craftsmanship and teamwork are at the heart of everything we do. Whether you work in cultivation, production, or support, together we ensure strong plants and high-quality fresh soft fruit every day. You’ll be part of a dedicated team where there’s room to learn, grow, and make a real difference.
We offer a work environment where you can grow, with excellent guidance, a clear structure, and a focus on the people behind the work. Whether you have experience or are just starting out, at Genson we Genson together to Genson your future and that of our industry.
- Varied work in a unique industry
- Excellent guidance and a close-knit team
- Growth and stability
Contact
Do you have a question or would you like to learn more about our products or services? Feel free to contact us—we’d be happy to help.